Rebranding Efforts At Work

In the old days, the Earl would have gotten a floral script treatment at the very least. Nowadays, utilitarian Helvetica is all he can hope for.

Mangrove lobbying dollars at work. These are not your father’s mangroves, no sir. These are altogether more dynamic mangroves, living on the edge.

When I originally read this and thought it said ‘bowling’, I was even more excited.

I didn’t have a chance to stop and take my own photo of this in the airport. But there is marketing language for Camel Cigarettes on the window that says, “Inspiring creative thinking since 1913.” Move over, Montmarte!

See also: Recent Airport Sightings

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